Scotland's Games Ecosystem Cluster
Getting Brands to Pay for in Game Purchases With spiralling development costs, piracy concerns, and a competitive market meaning less return on each project; game developers are increasingly looking at new business models. At the forefront of this is Free2Play or freemium games such as EA’s Battlefield Play4Free series on PC and Rovio’s Angry Birds …
Continue reading "Pay, Horsepower and Reward – Edinburgh Interactive (Session 2)"
David Yarnton, Chairman of Edinburgh Interactive, opened the 10th anniversary festival. Selling the festival on the aspect of change, the speed of change and the impact on everyday lives as an introduction to the festival at large. With advances in the industry David noted how inundated we are with options for entertainment, including social media. …
Continue reading "Fun, Consequence and Emotion – Edinburgh Interactive (Session 1)"
Indie Game - the documentary which chronicles the trials and tribulations of independent game developers as they sacrifice their lives, income, pets and children in order to realise their dream, is coming to Scotland. The film has received critical acclaim and much love from the development community for its stark and unflinching portrayal of the …
Continue reading "Indie Game: The Movie – Scottish Premiere"
The latest update for online Cops & Robbers crimefest, APB: Reloaded was uploaded over the weekend, adding new content, items and activities to the MMO. A new Joker distribution centre has been added to the game, while entirely new activities (and levels of activities) have been added to the game's Fight Club mode, giving players …
It may seem like there's a LOT going on in August. EIF is coming, Dare is rapidly Protoplying (yes, Protoplying) into something of real significance and now, the Turing Festival has a half day of interactive entertainment thought leaders, luminaries and speakers, all appearing in Edinburgh on the 23rd of August, for the astonishing price …
Continue reading "The Most Awesome Games Event In The World. Ever."
The summer of 2012 is shaping up to be rather busy. We're not talking about the Olym-ic-, or the opportunity to be die of exposure at a picnic. We're talking about the games goodness and the head-to-head smackdown taking place between the incumbent Edinburgh Interactive Festival and the plucky upstart of Dare Protoplay and it's …
Continue reading "Dare ProtoPlay Indie Fest Programme Confirmed – Wow!"
The final line-up for the 2012, tenth anniversary Edinburgh Interactive Festival has been announced. It's a who's-who of significant industry experts and innovative interactive loveliness. This year's keynote speaker is Seamus Blackley, who's looking into “The Future of Fun”. This promises to be an informative and insightful discourse regarding the future we are launched into, by …
Urban Airship, the US company which provides mobile push messaging services, and Scotland's predictive analytics specialist GamesAnalytics, have announced a strategic partnership that should help games developers reach out and contact their users in new ways. The specialism and skills in this partnership should allow greater engagement with games and allow developers/publishers to identify and …
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Games Analytics, Edinburgh's data delving wizards, have been signed by BBC Worldwide to support the new Top Gear: Stunt School Revolution mobile game. Games Analytics has integrated their Predict technology into the game and is already improving player engagement for the free-to-play title. The game experience for different players has been optimised and redesign of …
A week or so back, we mentioned that this year's Edinburgh Interactive Festival would feature a session called Thare Be Dragons, in which young, hopeful, aspiring game developers would pitch ideas to a panel of industry heavyweights, mavens and Simon Cowell-esque judges, in an effort to win the approbation and a bucket of free (pretend) …
Continue reading "EIF – Pitch A Game, Impress A Dragon, Get In Free"