How To Attend Gamescom 2020

How To Attend Gamescom 2020

Gamescom 2020, which takes place in Cologne later this month has established itself as one of the most significant and valuable events in the global gaming calendar.

This year, the event will be entirely online and virtual, but still offer opportunities to connect developers, platforms, publishers, service companies and investors to each other to secure commercial deals for current and future projects.

It’s also an opportunity for UK companies to showcase their work to the media and journalists to gain product and company exposure.

In 2020 the organsers have changed the focus for the different aspects of the show to ensure there are clear distinctions for those taking part, as well as visitors:


(27-30 August) will be a consumer-focused digital event with live shows and a website as the home for all content.


(17-30 August) will be the business to business (B2B) event with meetings, content and industry talks all taking place through a dedicated app (browser and mobile).

UKIE is offering a range of packages to UK businesses, with costs rising depending upon the number of people participating.

A single user package starts at £400, while a three-person package comes in at £900. Additional users, meetings, advertising and sponsorship packages are also available for an additional charge.

The organisation also has a limited number of Tradeshow Access Programme (TAP) grants available from DIT, which will enable participants to claim up to £500 back for the costs of taking part in the event.

Each of the packages will provide:


  • Meeting Tool – including video and chat functions, with unlimited meeting bookings.
  • Company Profile – Your own dedicated area online
  • Industry Programme – Access to industry talks, workshops and seminars


The show website will host a UK showreel for all consumers and journalists to view freely.

  • MeetToMatch – The meeting tool UKIE uses at all major shows
  • Networking – Inclusion in a variety of live events including a big industry quiz, the UK Game of the Show and the EuroPlay Games Contest

You can find out more about the specific packages on offer, as well as the additional opportunities here:

Information on eligibility for the TAP programme can be found here:

The application form for a TAP grant can be found here:

To book space at Gamescom with one of the packages on offer, use this application form:

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